SEO & Social Marketing Packages		Pro Local Visibility & Branding	Premium Local plus Search Marketing	Ultimate (Best Value) Premium Plus Online Marketing
Cost:		$1,500 plus $599 per month	Discuss this program with us	Discuss this program with us
Branding & Local Optimization	Business Portal & Citation Building We submit your site to popular business portals and "citation" and review sites where people go to look for businesses in their area. Citation sites are the most imporant ranking factor in KW realted and local search. Our system gets you to all the big boys!
	On-page Meta Content OptimizationWe will optimize your home page meta content (The stuff the Google Bots see!) for up to 5 KW phrases and use them for relevant and citation site link building
	XML site maps/google webmaster tools creationAllows your site to be more "crawl-able" by search engine robots like GoogleBot and we set up your site in webmaster tools to measure overall site performance and optimize
	Google/Yahoo map listing & optimizeGet found in Google Places (Now Google+ Local Pages for business) and Yahoo maps. We optimize your listing so that it gets the best chance of ranking high in the maps algorithms for all relevant cities! (Incudes one loacation. Additional locations are $500 each for set up)
	Premium local & industry directoriesWe submit your site with your business information to relevant highly ranked and local directories to increase traffic and build links to your site.
	Reputation ManagementWe monitor your reviews on your local Yahoo and Google listings, as well as upload relevant photo's, content, and information that enhances your local listings and makes for a quality user experience.
	Local link buildingLink building through citations and premium directories will not only strengthen and increase your position on Google maps, but will also provide quality links to your site allowing it to do better in the organic listings.
	Google+ Local Business PageCustomers can now access your once "Places" page (now Google+ Local) through many different platforms. We make sure your page is compelling and that your Google+ page is not turning customers away, instead of sending them to your business. As Google evolves, we adapt, and are on top of every single change they make that affects your local business
	Build/optimize local landing pages *(additional)We create landing pages built to convert and rank high in the organic results for specific and refined keyword phrases. These landing pages also become a very valuable tool for conversions when you add Pay Per Click Campaigns to the mix.	OPT	OPT	OPT
Search Engine Marketing	Keyword research & strategyWe use our own tools and strategies to find the best keyword targets. We look into the competition and all long tail roots as well to assure success. This is the most important part of your SEO
	15 keywords optimizedWe will leverage on-page content and use SEO research tools to identify & implement up to 15 different keywords into our SEO strategy for improving rankings. Additional KWs are $75 per month each.
	CID's quality link builderThis is crucial. In the end, it's all about the links…and Google is cracking down on farms and spammy links. Google changes their algorithm almost daily so we use only the latest strategies to build organic, relevant links. This involves writing content, blogs, commenting, posts, social media interaction, bookmarking, direct and internal linking and much more. We will also recommend paid link and ad options that are reputable & high quality, which will help for certain KWs rankings.
	Keyword saturated article writing for SEO (10 per year)We will write highly relevant content as "link bait" we will submit and post this content to as many reliable sources as possible. To keep cost down these articles are simple and do not go through an approval process. Their main focus is links, not conversion. Customer friendly content that is more for branding and marketing is in the social package below.
	Meta optimizationYour Meta Content is embedded in your page's code. This lets search engines know what each page is about and what's relevant. There are a LOT of strategies that come into play here…and we may alter your meta as we observe results.
	Ranking reportWe have our own custom reports with important data like your KW ranking, organic traffic, conversion, social traffic, etc.
	SEO CopywritingWe will edit and enhance your text on target SEO pages to work in alignment with our keyword strategy.
Social Marketing, Blogging & Email Campaigns	Create content strategy briefIncludes a discovery conference and a written brief that identifies our goals, audience key needs for education and information, and targeted keyword phrases.
	2 Custom articles/emails per monthStrategically planned, professionally written articles/content pieces: These articles are aligned with your sales and nurturing goals, social media goals, and developed by our award-winning team and copywriters. ... Used in your email campaigns, Blog posts, Facebook, Twitter, etc. (300-500 word target range).
	1 Paid press release per quarterPriority paid distribution through PRWeb. Includes an interview and research, pitch of concept, writing of release and as many revisions as needed until approved. Nothing generates more buzz and relevant links!
	All articles content shared socially and bloggedDistribution of all written content) via your email platform, Facebook, Twitter and your Blog as needed. We will also submit your articles to prime article repositories. E-mail distribution of this content is recommended, and can be done by your in-house staff or we can set up, test and distribute for you in approved email platforms. (iContact, Vertical Response, Mail Chimp, Constant Contact)
	Submit articles to prime article repositories & blogsWe will submit your articles to our internal list of of media networks, blogs, websites etc. This will spread awareness, raise interest and help with SEO.
	Social media updates & sharingThese short posts (7 per month, including 2 for the new articles we write) on Facebook, Twitter, Linked In, and Google+ (as applicable) consist of sharing relevant industry-related articles, blog posts, and other news from third-party sources, sharing or re-sharing existing content from your website and blog, and making other updates to keep your contacts engaged. (Opt out for $300 les per month)
	Email MarketingWe will take our fresh and compelling content and email it for you to your list of prospects and customers. (Valid for select email marketing platforms only)

Our SEO services are based off what we know are the best ways to bring more qualified visitors to your website through search engines. We use the following SEO steps:

1. Strategy & Initial Optimization –
   Our initial on-page SEO is everything the spiders (SE Robots) see on your website that affects your rankings. Our process starts with a keyword discovery/analysis that focuses on achievable primary keywords and "long tail" keywords. The approved keywords are embedded into your meta tags. These help Google and other search engines organize and rank information. The actual coding, style, positioning, and saturation levels also are relevant factors that are a part of our on-page SEO process.



2. Ongoing Link Building & Optimization –
   Link building creates "votes" to your website (in Google's eyes). The more credible the votes, the more your rank increases. Rank affects both your "TrustRank" and "PageRank," both terms coined by Google. Relevant and effective link building through partners, articles, press releases, bookmarking, Blogs, reference sites, etc., is one of the most important factors in your search marketing.

3. Content Marketing –
   Through articles, press releases, blog posts, eBooks, webinars, landing pages, and more, we are able to enhance your digital "footprint" in your industry. Content is written for submission to industry channels and social news sites such as Digg, Reddit, and StumbleUpon, and is promoted through Facebook, Twitter, Google Buzz and LinkedIn, etc. Press releases are distributed via high-ranking paid releases through PRWeb, which opens the doors to thousands of industry targets, regional targets, syndicated feeds, AP News Wire, Google News, Yahoo News, eMediaWire, and more. Releases include keyword anchor text, an embedded image, social bookmarking features, and other SEO-related functionality. Reporting on page reads, impressions, search engine traffic, and search terms is included. (Advanced reporting and embedded video are available for an additional charge.)

4. Reporting & Analytics –
   A very important part of your online success is to meet with experts and review your site analytics. As part of these programs, our experts will look at your traffic, the referring sites, keywords, which pages are working and which are not, and much more. We will discuss your current engagement plan and see if it needs updating or fresh ideas. We will also consider new strategies, techniques, trends, etc., and decide together what site enhancements may be needed to improve both traffic and conversions.

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When should you begin SEO?

If you’re thinking about hiring an SEO, the earlier the better. A great time to hire is when you’re considering a site redesign, or planning to launch a new site. That way, you and your SEO can ensure that your site is designed to be search engine-friendly from the bottom up. However, a good SEO can also help improve an existing site.
-Google Webmaster Support